Our Story

WHO ARE WE? Emi: A Taste of Emirati Passion Emi, short for “Emirati,” is a brand inspired by the love of cooking and an appreciation for bold, unforgettable flavors. Founded by an Emirati man with a deep passion for food, Emi creates desserts and treats that deliver a truly memorable experience with every bite. What sets Emi apart is its dedication to blending tradition with creativity. Each product is a reflection of the founder’s journey—rooted in the rich culinary heritage of the UAE but reimagined to surprise and delight modern palates. Since starting in 2002, Emi has grown from serving loyal customers locally to pursuing a vision of sharing its distinctive creations with the world. Today, Emi isn’t just about desserts; it’s about celebrating the flavors that bring people together. Emi: Where passion becomes flavor, and every treat tells a story.

Our Vision

OUR KITCHEN TO THE WORLD - PURE, FRESH, TRUSTED. At Emi, we envision a future where authentic Emirati flavors are cherished and celebrated by all. Our mission is to craft a culinary experience that honors the richness of our heritage, delivering delicious, healthy, and GMO-free snacks designed to complement the modern lifestyle.We aspire to become a trusted household name, making Emirati-inspired and Emirati-crafted snacks accessible across the nation and beyond. Together, let’s celebrate our culture and nourish our communities—one bite at a time.

Design

Designing Sweet Moments

Inovation

Innovating the Art of Flavor

Journey

A Delicious Journey of Creativity and Taste

Behind The Brands

At the heart of EMI Food is its founder — an Emirati businessman whose deep appreciation for food and flavor inspired the creation of a brand that celebrates both tradition and innovation. Guided by a vision to redefine how desserts are experienced, he built EMI as a reflection of his belief that great taste is an art form — one that connects people and cultures. Through his leadership, EMI continues to grow from a beloved local brand into a name recognized for quality, originality, and the spirit of the UAE.